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Leads and Referrals

Lead Generation and Referral Opportunities to Grow Your Business

A full sales pipeline is the key to any thriving business. At Royal LePage, we work towards one common goal: helping you grow your real estate business so you can achieve more. We’re committed to generating new and repeat business opportunities for Royal LePage sales representatives, not just through expert training but also through our technology and integrated lead and referral channels.

Local Google Positioning at Royal City Realty

At Royal City Realty, we understand the importance of having a strong online presence. Our local Google positioning is top-ranked, ensuring that we appear on page one of search results. This translates to ten times more opportunities than being on page three. We have invested significant resources, amounting to hundreds of thousands of dollars, to establish our online authority. Let us put our expertise to work for you and help you achieve your real estate goals.

Royal LePage Smart Leads

Smart Leads is an end-to-end online lead management solution that automates your activities and exponentially improves your conversion rate. By marrying industry best practices with forward-looking technology, Smart Leads makes you more productive and more profitable.

And that’s not all. Smart Leads integrates with RLPSphere Smart CRM to automatically sync new contacts with automated nurturing follow-up campaigns, so you can start warming up your new leads quickly and effectively.

This innovative program offers leads to qualified agents based on unique preferences, meaning lead availability and volume will differ regionally.


Royal LePage’s comprehensive real estate technology platform, RLPSphere, truly does it all. This innovative tech ecosystem is fully designed to help you generate leads, nurture and market to those leads, and convert them to paying clients.

It even allows you to create unlimited custom landing pages, build lead-generating websites, and launch integrated organic and paid social media marketing campaigns.

Network Referrals

It’s never been easier to build a referral-based business. With a national network of more than 20,000 sales professionals, Royal LePage brings incredible networking opportunities through local, regional and national events, as well as exclusive social media groups and forums.

International Referrals

Royal LePage has many formal and informal referral relationships with quality brokers across North America and overseas.

At Royal LePage, we’re here to take an active role in your business growth. Your success is our priority, and our lead-generation and referral tools will help you reach – and exceed – your business goals.

Royal City's Quarterly
By The Numbers

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